What Is Sitefinity Content Management System?
ECommerce has changed the marketing game for businesses. Marketing strategies now exclusively focus on creating an excellent online experience for potential customers. eCommerce solutions are necessary for improving the buyer's and seller's experience online.
This experience involves interaction with a wide array of content, such as blogs and images. Without a CMS such as Progress Sitefinity, it is challenging to create, manage, and share content online efficiently.
Technology has also widened the reach and scope of eCommerce. This growth has allowed businesses to expand. At the same time, it has put pressure on businesses in terms of workload. IT teams and developers are especially stretched thin, trying to manage a company's online presence. In the end, they can only handle so much.
CMS solves this problem. It handles the burden of managing content so businesses can focus on what matters. CMS Sitefinity is one of the most popular CMSs available online.
A CMS like Sitefinity is responsible for content management. This software is an integrative and complementary system. It is responsible for overseeing the uploading of content. Not only does it manage the type of content, but it ensures that it is posted at the right time and place and to the right audience. CMS Sitefinity gives users flexibility in choosing content. This content can include everything from videos and images to blogs, news items, calendar events, etc.
Progress Sitefinity creates, optimizes, organizes, edits, and publishes web content. This system can provide personalized experiences for customer groups to drive conversions. Personalization is integral to Sitefinity's cognitive capabilities that improve user experience. Not only that, Sitefinity consistently manages a business's presence online and associated customer experience. All of this increases a company's efficiency.
CMS Sitefinity helps businesses quickly make a website when they have limited resources. CMS requires minimal technical expertise such as HTML knowledge and is not exclusive to web developers. This software lets business users choose a template and customize their website's features, design, and functionality. Therefore, the system handles all back-end functions while the business focuses on the front end of the website. Ultimately, CMS is one of the most necessary marketing tools available to companies.
Sitefinity Benefits
Progress
Sitefinity lets business users share content with other applications. This integration is essential for the creation of an omnichannel experience. Using a CMS can expand a business's reach. Sitefinity can target multiple channels, websites, and media for more effective marketing. Overall, it streamlines a business user's web content to create meaningful experiences for customers
Automation
Greater automation through CMS Sitefinity leads to greater control for marketers. They can choose what, when, where, and how to share content online. This makes it easier to implement marketing strategies and see results. Marketers have more control in management with CMS Sitefinity to help accelerate business growth.
Cloud Accessibility
Sitefinity CMS ensures that a business's content will reach a broader audience. It also promises a continuous connection and presence online since the software is always accessible and connected to the cloud. Users will get a personalized, more seamless experience when interacting with the content.
Analytics
The system includes analytics, which helps marketers and managers track and measure progress and results. Over time, businesses can create targeted content and improve customer engagement in eCommerce.
Better Customer Engagement
Sitefinity users report a 3x increase in customer engagement and productivity of the marketing team. This speeds up the time needed to market for website updates by 60%, improving operational efficiency and helping you engage customers with your content.
Lead Generation
CMS Sitefinity generates leads and conversions by managing web content. CMS can help businesses market a product or service in eCommerce and help them scale.
Data Storage
Sitefinity allows users to store data in the form of images, videos, documents, and so much more.
Sitefinity System Requirements
CMS Sitefinity is compatible with several devices, including desktops and mobile devices. This integration is handy for eCommerce businesses where multiple employees may need to access the software. Users can access the software anywhere, maximizing productivity. The interface is user-friendly and simple. Therefore, even inexperienced users can manage the website and create web layouts. Additionally, native app development is enabled in Progress Sitefinity to boost performance.
Sitefinity creates the complete Application Programming Interface (API) reference, specifications needed for authentication, and response format. This helps the developers of the external app know what data they need to get from endpoints. Since the application provides the response format, the developers can also figure out expected Sitefinity web CMS responses to help them render data.
CMS Sitefinity also has a series of hardware and software requirements. The companies need to meet them to be able to use the CMS. Hardware requirements include a free hard disk space of at least 400 MB. There's also a memory requirement of 500 MB or more. Business users need to meet all the criteria to support the Sitefinity software Sitefinity needs to be run on any of the following servers:
- Microsoft® Windows Server 2008, 2008 R2, 2012, 2012 R2, 2016, 2019
- Windows Vista, 7, 8, 8.1, 10
- Microsoft Azure
Additionally, Sitefinity requirements include specifications for supported database platforms. Progress Sitefinity supports:
- Microsoft® SQL Server 2008, 2008 R2, 2012, 2012 R2, 2014, 2016, 2017
- Microsoft® SQL Express 2008, 2008 R2, 2012, 2012 R2, 2014, 2016, 2017
- Microsoft® Azure SQL
- Oracle
- MySQL version between 5.0.3 and 5.7.14
Clarity: Your Sitefinity Experts
CMS can go a long way in managing a business's content. This eCommerce software solution is critical to ensure growth and operational efficiency. Sitefinity is one of the most competitive CMSs available on the market. Business users can request a Sitefinity Demo or consult with the Progress Sitefinity team to determine if this CMS is the best fit for their website.