Shopping Habits & Account Information
The buyer dashboard is useful for keeping track of what items the buyer has searched for, added to a list, purchased, and more. They can also manage their account information.
Managing Roles within an Organization
Managing account information in the buyer dashboard is useful not only for consumers, but also for organizations that need sub-account capability where they can invite users and give them different roles.
Those roles have different access levels to the dashboard itself. They may only be able to manage addresses, shipping, and purchasing information, while another higher-level account may be able to manage more. You can assign rights to users to login as finance users, as buyers, or as an approver of purchases, etc.
Having the ability to manage the account itself based on each role within the company is key. For instance, in finance, they might have the need to update and manage the payment information on account.
Managing Payment Information
A buyer may want to manage and add different credit card details for different locations or just have different credit cards available in general. They may want to manage an ongoing subscription. If they have a subscription, they may want to manage how often they will be billed or change their subscription status.
This is all possible through the buyer dashboard. Consider what capabilities you need within your buyer dashboard: Are you going to have subscriptions? Are you going to have a wallet for users to store their information? Will buyers have a capability to pay on account? That's a credit-oriented payment on the credit rating of the company. This will allow them to send POIs and process orders with special agreements with the vendor, your marketplace, and on how they're going to pay.
Saving Items to Specified Lists
Users may want to save information they shared with other users within their account, or save items to a wish list or shopping list. (The distinction being that a wish list would be consumed whenever someone adds the item to the cart from the wish list, while a shopping list would be a consistent list that can be reused over and over.)
There's a lot of capability for things like shopping lists for large organizations as well—they can build a template for common items that need to be purchased repeatedly, like office supplies or restaurant equipment.
Depending on your marketplace, this capability may not be necessary right out of the gate, but it will certainly become important down the road as the marketplace scales and as you need to provide for your users.