ExpressionEngine ecommerce integration

Clarity ecommerce integration with ExpressionEngine CMS

A CMS integration with Clarity ecommerce™ gives your business complete control. The first step in the integration process is choosing a CMS suited to your company's needs. ExpressionEngine is a great CMS for B2B ecommerce. ExpressionEngine is renowned for it security, despite its open source status, and is supported by a team of full-time developers. By storing content and templates separately, ExpressionEngine allows for extensive customization. ExpressionEngine is ideal for companies seeking custom, beyond-the-box options for their customer-facing website and back-end functionality specifically built around their internal workflow.

Unlike most content management systems, ExpressionEngine does not require designers and developers to work within themes, allowing companies to design without restrictions on front-end appearance. Built on a PHP with a MySQL database engine, the CMS is highly accessible and compatible with most web browsers. Options to create custom data entry fields and delete unnecessary fields allows for an efficient data entry process, and prevents administrators from inadvertently making unwanted site changes. When combined with Clarity ecommerce™, ExpressionEngine affords you full control over all aspects of your ecommerce business.

Custom-built with enterprise and B2B needs in mind, Clarity ecommerce™ gives you the option of complete independence from your CMS, meaning that it can be added as a module within ExpressionEngine or used separately as an independent software platform. This makes it easy to incorporate Clarity ecommerce™ into your existing business processes. No matter which CMS you use, Clarity ecommerce™ allows your ecommerce business to reach its full potential.

ExpressionEngine's Features Include:

• Professionally-backed security
• Browser compatibility
• Templating options
• Custom content creation
• User-friendly admin tools
• Add-ons and support

Clarity ecommerce™ with Clarity Connect™: Extensive ExpressionEngine integration Capabilities

When organizations are assessing the benefits of an ExpressionEngine integration with their ecommerce platform, there are several key factors to consider. Clarity ecommerce™ with Clarity Connect™ provides ample benefits within the bounds of ExpressionEngine or on its own.

Flexible Architecture

Our ecommerce framework is so compatible with ExpressionEngine and various other content management systems due to the extensible nature of the architecture. Our highly customizable templating engine adapts the platform to any CMS, workflow, or specific business process. Since Clarity ecommerce™ does not require a .NET, PHP or Java-specific platform for the user interface layer, the Clarity ecommerce™ can run independently of a content management system with efficiency, allowing Clarity’s developers to fully tailor the platform to your needs.

Scalable and Performant

Clarity ecommerce™ leverages client-side rendering to allow for virtually unlimited products and transactions in your online store. While most other ecommerce platforms drain bandwidth and require more or bigger servers as they grow to compensate for the increased demand, Clarity ecommerce™ uses available bandwidth and server much more efficiently, cutting hardware and manpower costs. With Clarity ecommerce™ you can focus on growing your business, not your hardware infrastructure.

Comprehensive Admin

Along with having full control over your content through the ExpressionEngine CMS, Clarity ecommerce™ gives you direct, secure access to your ecommerce implementation at the click of a button. Different levels of administrative authority ensure that the correct permissions are in place for each user. Paired with a robust content management system, you can update your entire site quickly and easily, allowing your ecommerce website to grow with your company.

Advanced Inbound Marketing

As an ecommerce business, you may already be using one or more third-party tools, including ExpressionEngine's analytics modules, to monitor specific key performance indicators related to consumer behavior and sales optimizations. Clarity ecommerce™ compiles all this data into one intuitive and powerful dashboard, empowering your marketing team to view valuable analytics information in real-time. Equipped with the right CMS integration, your team can rapidly respond to KPIs by creating, repairing, or updating site content as needed.

Search Engine Optimization

Along with a user-friendly analytics dashboard for monitoring KPIs, Clarity ecommerce leverages the value of SEO with built-in tools for website optimization, which can be combined with or used in place of ExpressionEngine's SEO-management plugins. With page-level controls for titles and meta info, SEO-friendly URLs, easy-to-use 301 redirects, and more, Clarity’s solution allows you to harness the power of search engines.

International Implementation

With options for multilingual sites available through many platforms, content management systems can aid you in reaching an international audience. Clarity ecommerce™ can provide support for your website with robust international options to fit any part of a business. Clarity’s tools work not only across multiple languages but can be accommodated to meet different regulatory or legal requirements across countries. Along with multinational currency calculation and specializations in international taxes, customs, and duties, Clarity ecommerce™ with Clarity Connect allows you to satisfy international customer’s needs.

Shipping and Freight

Clarity has extensive experience beyond standard UPS, USPS, FedEx, and DHL integrations for shipping costs, package tracking, and returns. Whether shipping is at the core of your day-to-day operations or a more occasional need, you can rest assured knowing that Clarity ecommerce™ is the platform of choice for businesses that depend completely on shipping.

Security

Content management systems, particularly open-source CMS tools like ExpressionEngine, can sometimes be susceptible to a security breach. With Clarity’s middleware layer, Clarity Connect™, surface area for a potential security issues is dramatically reduced as data is securely pushed and pulled between the external ecommerce storefront and the internal platform.

Clarity and ExpressionEngine integration

Content management system integration can be the key to growing your ecommerce business. Clarity’s team of expert developers has successfully completed numerous CMS-ecommerce integrations. If you think an ExpressionEngine ecommerce integration may be right for your business, call or click today.