Today’s ecommerce customer is accustomed to thinking about a product before making a purchase, often for days. The easiest way to make sure your customer doesn’t forget about their prospective purchase is by allowing them to save products they’re interested in to a wish list. This will allow them to pursue other products at their leisure before making a final decision. Product Wish List Development Clarity’s ecommerce platform includes product wish list development in addition to product catalog development. Your customer will be provided with a log-in so that they can return to their wish list at any time and make a final decision about their purchase – or they can continue shopping. Saving Product Lists for ecommerce If a product on a customer’s wish list goes on sale, you can send out an automated email informing them of this. This may push them to make a purchase they were previously on the fence about. What if your customer wants to think about an item and return to your website at a later date? By allowing your customers to log in to their saved accounts, they won’t have to worry about losing their product list. Another benefit of a product list that remains over the course of days or weeks is that if a product on a customer’s wish list goes on sale, you can send out an automated email informing them of this. This may push them to make a purchase that they were previously on the fence about. ecommerce Product List solutions in Austin, TX Clarity Ventures develops your ecommerce website with a variety of product wish list solutions in mind. They are as follows: A “save to cart” or “add to wish list” feature that remains upon return visits The ability to save to multiple shopping carts The ability to add, update, and delete saved carts A printable, custom html invoice Automated email reminders that prompt customers to purchase saved items A “share your wish list” option so that customers can email others their wish list Speak to a Clarity representative today if you’re interested in integrating product lists into your ecommerce site. To learn more about ecommerce development, please browse the following articles: The Top Elements of a Successful ecommerce Site How to Drive Customer Engagement What to Consider in a Customized Customer Portal Find out more about Clarity VenturesSee our Enterprise Web portfolio